American flags, military uniforms, a kid and smiling parents should be a slam dunk for associative patriotic/military marketing and branding material.
However, using non-American military uniforms and forgetting that nearly all male military members are subject to that pesky thing call the grooming standings (aka THEY HAVE TO SHAVE!) is not helping your cause.
Tip: Use Google to look up what US military uniforms look like as well as the "Military Grooming Standards"...or just as a military member or veteran.
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